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Short Course
From Beginner to Professional
Reach the right people at the right time. Learning Google Ads equips you to run targeted paid campaigns that drive traffic, sales, and visibility on the world’s biggest search engine. It’s a must-have tool for performance marketing.
2 weeks
6,000+ Students
Certificate Included
This course is designed to teach you how to run effective Google Ads campaigns for search, display, and video networks. You’ll learn how to set up ad accounts, perform keyword planning, create compelling ad copy, manage bids, track conversions, and optimize ROI
Google Ads (formerly Google AdWords) is one of the most powerful advertising platforms in digital marketing, giving businesses immediate visibility in search engine results. Whether you’re looking to increase sales, generate leads, or promote a product, this course will give you the tools to succeed with paid search.
Understand how Google Ads works, why it's a powerful advertising tool, and how businesses use it to drive targeted traffic and leads.
Learn how to structure effective search, display, and video campaigns, set budgets, and organize ad groups strategically.
Master keyword selection using tools like Keyword Planner to reach the right audience and maximize ad relevance and performance.
Discover how to write compelling headlines and descriptions that improve click-through rates and drive action.
Explore different bidding strategies, daily budgets, and how to control costs while achieving the best possible return on investment.
Track ad performance using Google Ads reports and Google Analytics, and learn to tweak campaigns for higher conversion and ROI.
Join the thousands of students who have transformed their careers with our comprehensive certification tech courses within a short period of time today!
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